mParticle is excited to announce support for location data through our integration with Reveal Mobile!
Reveal Mobile is a mobile audience analytics platform that turns location data from mobile devices into meaningful audience data, using both Bluetooth beacons and latitude/longitude. By using proximity data brands see increased customer engagement, more sales and stronger brand loyalty.
With this integration, mParticle customers have instant access to beacon detection capabilities and location based audience data with minimal effort and no additional SDKs. Brands with brick-and-mortar locations can now have the same personalization and targeting advantages they already have online by using location data to geo-target specific audiences and send proximity based push alerts. With Reveal and mParticle you can link your online and offline attribution data in a single platform to answer questions like “Are coupons driving customers to the physical stores?”
Contact us for more information on this integration!