RevX is a mobile performance technology platform that powers growth for mobile businesses through dynamic retargeting. With an integrated and transparent tech combining four key pillars – audience intelligence, programmatic media, personalized ads and ROI optimization, the platform powers 1-to-1 marketing at global scale.
With this integration, mutual customers can use mParticle’s Growth API to collect and connect data such as attribution, commerce events and session info to RevX’s platform without any custom development. Customers can then use RevX’s real-time bidding technology and dynamic ad engine to enhance user engagement by activating new users, converting existing users and re-activating lapsed users.
Contact us for more information on this integration!