Introducing Journeys: A new workflow to continuously optimize each step of the customer journey
Our newest release combines multi-path journey analysis, testing, and orchestration into a single workflow, and helps brands deliver complete, cohesive, and personalized customer journeys on an individual level.
Implement a CDP with ease using mParticle's sample applications
Developers rarely look forward to integrating third-party systems into their projects. The learning curve to understand vendor platforms is time-consuming and diverts attention away from more interesting product initiatives. Our sample applications address this problem by helping developers understand how mParticle works on various platforms and providing production-quality, copy/paste-ready code to implement our CDP with ease.
Urban Airship partnership
With Urban Airship and mParticle, customers can deliver more targeted and personalized notifications throughout the customer lifecycle.
The mParticle partnership provides a streamlined way for mobile marketers to send real-time customer data to Leanplum without any custom development.
Brands can now stream user feedback data directly from apps to Apptentive’s mobile customer experience platform with minimal engineering effort.
mParticle's partnership empowers marketers to seamlessly send downstream conversion data into the Button platform without requiring manual coding.
Announcing our integration with Google Cloud Storage
The new Google Cloud Storage integration allows mParticle customers to seamlessly onboard customer data to Google’s Cloud Platform without requiring code updates and ongoing maintenance.
What’s new at mParticle, February 2018
To serve our customers in a rapidly-changing environment, mParticle is committed to constantly improving upon its partner ecosystem by adding…
Through mParticle, marketers can sync Marketing Cloud campaigns and insights with the rest of their stack to deliver a more seamless customer experience
Get ready for GDPR with our new suite of capabilities
GDPR compliance is a must for 2018. Learn how consent management and activation, data request fulfillment, and access tracking with mParticle can help you.
Stream real-time data to Adjust and 175+ other services without having to install additional SDKs through the mParticle integration.
mParticle customers can transform their data without source code updates to ensure that each service receives data in the correct format.