mParticle achieves AWS Travel and Hospitality Competency status
mParticle is proud to have achieved the AWS Travel and Hospitality Competency, which recognizes that mParticle has demonstrated deep experience helping customers simplify customer data collection, improve data quality, enforce data governance, and deliver better guest-facing customer experiences.
mParticle launches open-source data validation tools
Toolset includes new APIs and Smartype, a new product to help engineers ensure proper event collection at run time, now in beta.
Extraordinary times: COVID-19
Being "enterprise-ready" has been central to our commitment to each of our customers since mParticle's inception; this means being prepared in extraordinary times and reducing the number of unknown unknowns through the implementation of key policies, such as disaster recovery and business continuity plans.
mParticle raises $45 million Series D and announces LiveRamp partnership for new audience reach extension capabilities
mParticle announces new funding and the launch of new capabilities, featuring a LiveRamp to help brands deliver privacy-friendly personalization at an unprecedented scale.
mParticle launches new features to help brands create ‘data flywheel’
New features for seamless data quality management, and transformation to serve as a foundation for improved customer experience and better insights.
mParticle Ranked Number 75 Fastest Growing Company in North America on Deloitte’s 2019 Technology Fast 500™
Attributes 1,752% Revenue Growth to strong enterprise B2C brands in Retail, Media & Entertainment, and QSR.
mParticle releases next-generation customer data unification and orchestration capabilities
Latest launch introduces new APIs and platform features to improve data accuracy and control.
SIIA names mParticle as the Best Customer Data Platform (CDP) Solution
Prestigious CODiE™ Award recognizes mParticle’s industry-leading CDP used by iconic brands, such as Airbnb, Burger King, Spotify, Starbucks and others.
mParticle receives ISO 27001 certification and SOC 2 Type II attestation
Independent audits confirm mParticle’s privacy and security controls exceed internationally recognized standards and best practices.
mParticle named one of Inc. magazine’s Best Workplaces for 2019
Latest award recognizes mParticle’s dedication to its employees as it continues rapid expansion.
mParticle announces Accelerator program to provide startups access to its enterprise-grade platform
New mParticle initiative empowers tomorrow’s leading brands through the free use of the same APIs utilized by iconic brands, such as Starbucks, Spotify, Airbnb, and others.
mParticle releases its next-generation Audience Builder
New platform features provide marketers with greater control and flexibility over audience capabilities.
mParticle launches Data Master to help brands improve data quality
New core platform feature aligns businesses and stakeholders around a unified data dictionary.
mParticle expands partnership with Facebook with event-level data integration
mParticle’s customer data platform enables brands to onboard event-level data to Facebook’s advertising platform for enhanced ad targeting, optimization, and measurement.
OpenGDPR: Integrated GDPR compliance
mParticle, Appsflyer, Braze, and Amplitude have come together to spearhead the OpendGDPR initiative. OpenGDPR establishes an open and integrated framework for programmatically honoring data subject rights across multiple technology companies.
mParticle raises $35 million Series C to accelerate growth of its Customer Data Platform
mParticle announces new funding and the launch of IDSync, its next-generation identity resolution.
mParticle launches Partner Certification Program
mParticle's new Partner Certification Program highlights best-of-breed companies in mobile strategy, design, and development.
mParticle expands into Europe, appoints leadership in the U.K.
Tim Norris Joins from Krux (Salesforce) to Lead EMEA Region for mParticle
mParticle launches Roku support
New Open Source SDK makes it easy for brands to unify customer data from Roku apps with existing mobile app, connected TV, and web data.
Simplify mobile measurement with comScore and mParticle
comScore SDK Enabled in mParticle Platform to Deliver Seamless Third-Party Measurement of Content and Advertising
mParticle raises $17.5 million In Series B funding
New Funding Led by Bain Capital Ventures to Fuel Cross-Channel Evolution; Company Set to Hit 4x Revenue Growth Year-Over-Year
mParticle launches the next generation of its Customer Data Platform
NEW YORK CITY — mParticle, the only customer data platform built for mobile, today announced it has launched several new platform upgrades.
mParticle closes additional $1.5 million to solve mobile data challenges
New York, NY — mParticle today announced the company has raised an additional $1.5 million in seed round funding from a number of new and existing investors including Bowery Capital, Harbinger Capital and Battery Ventures.