Improve customer experience and ROI with dynamic A/B testing
Use mParticle and Optimizely’s experimentation platform to empower your marketing and product teams to easily A/B test and deploy winning digital experiences in real time.
Improve your real-time bidding and mobile retargeting with Aarki and mParticle
This workflow shows you how to create more granular, contextualized audience segments to better inform your real-time bidding for mobile retargeting at scale with Aarki and mParticle's AudienceSync User Attribute Forwarding feature.
Manage compliance and consent across your stack with OneTrust and mParticle
This workflow will show you how to collect, store, and share customer data according to user consent choices and data management requests across your organization by integrating OneTrust and mParticle.