Safeguard customer privacy & trust
Prioritize your customers' data privacy with these best practices for secure data collection, storage, and usage
Prepare for GDPR with a CDP
With the GDPR enforcement date looming, many brands are scrambling to get their customer data processes up to regulation. Learn how a CDP can help.
How to embed trust in the customer journey
In a world where delivering an innovative customer experience is everything, a win at all costs mentality can lead to mistakes that destroy your brand forever.
4 Ways a CDP helps customers embrace the GDPR
The GDPR is finally here. Learn how mParticle helps our customers not only support GDPR compliance but embrace it.
How a CDP is integral for addressing GDPR
GDPR readiness starts with data controls. A Customer Data Platform can help. Watch this webinar to learn how.
Infographic: How GDPR will impact customer data usage
The GDPR is fundamentally changing the way companies can collect and use customer data. Are you ready?
Building customer trust through privacy
In this episode of Customer Equity Accelerator, mParticle's Data Protection Officer (DPO), Aurelie Pols, speaks with Allison Hartsoe about consumer privacy and brands can establish trust through data governance and transparency.
Learn what a Customer Data Platform (CDP) is and how it can help you create better customer experiences
Build a CDP business case
Learn how to create a better business case for a CDP and measure its impact on ROI
Select & design a CDP
Learn how to integrate tools and orchestrate data across your entire martech stack
Build your mobile growth stack
Foster mobile growth with a stack that collects, integrates, and activates your mobile, web, and app data