Data Partners Program
Become a Data Partner
Help your customers unlock new use cases by seamlessly connecting enrichment data to a growing ecosystem of 250+ outbound integrations across marketing, advertising, analytics, personalization and more.
Benefits of becoming a Data Partner
Empower clients with deeper insights
Merge high-quality signals into clients’ data pipelines with turnkey activation of enrichment data across mParticle’s Ecosystem of 160+ Event Integrations
Enable truly personalized customer experiences
Seamlessly connect enrichment data to mParticle’s ecosystem of 90+ audience integrations for granular user segmentation and personalized one-to-one targeting.
Accelerate time to value
Eliminate integration lead times for mParticle’s rapidly growing client base of direct-to-consumer brands so they can maximize ROI and unlock new use case for enrichment data.
Deeper consumer insights, connected anywhere
- Send Enriched Data Anywhere
Turnkey data activation across mParticle’s Ecosystem of 150+ Event Integrations
- Create Richer Audiences
Seamlessly connect enrichment data to mParticle AudienceSync granular user segmentation and targeting
- Sync Audiences in Real-time
Turnkey access to mParticle’s growing Ecosystem of 80+ Audience Integrations
- Unlock New Uses Cases
Enable new use cases for advertising, marketing, analytics and personalization
Latest from mParticle
Avoiding the growth trap
What do cattle farmers from the 1600s have in common with teams across modern companies? Both rely on shared resources that can quickly be depleted by an overzealous desire for growth, leading to the tragedy of the commons. Learn how you can avoid the growth trap by leveraging your customer data infrastructure and saving your engineering resources from depletion. Stop the vicious cycle, not the development cycle.
Why real-time data processing matters
Business-critical systems shouldn't depend on slow data pipelines. Learn more about real-time data processing and how implementing it strategically can increase efficiency and accelerate growth.
APIs vs. Webhooks: What’s the difference?
An API (Application Programming Interface) enables two-way communication between software applications driven by requests. A webhook is a lightweight API that powers one-way data sharing triggered by events. Together, they enable applications to share data and functionality, and turn the web into something greater than the sum of its parts.