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Masters of Mobile Data: 

Harnessing Mobile to Drive Omnichannel Success

Featuring Dollar Shave Club, Walmart and mParticle

In this webinar you’ll learn:


  • How to think about mobile apps versus the web, and the role of mobile in the wider customer journey
  • How omnichannel marketers integrate user preferences and profile information across multiple sources
  • Mobile strategies that work in an omnichannel environment (hint: it’s more than in-app messaging and email)
  • Techniques for leveraging user-knowledge to personalize messages across channels

           ... plus much more!


Speakers:


  • Brian Kim, VP of Media & Acquisition, Dollar Shave Club
  • Brian Monahan, Former CMO Walmart.com, CEO/Founder NewCo
  • Paul Mander, Director Solutions Consulting, mParticle
  • Stewart Rogers, Director of Marketing Technology, VentureBeat
  • Rachael Brownell, Moderator, VentureBeat


Duration: 1 hour

Date of Recording: August 17th, 2016


Gain Access to This 

Free Webinar!