Integrations

Collect and connect AppNexus data with mParticle

AppNexus technology powers the most innovative trading solutions and marketplaces for Internet advertising.

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PlatformiOS, Android, Unity iOS, Unity Android, Mobile Web

Supports

Minimum mParticle SDK Version
iOS1.6
Android1.0
Unity iOS0.0
Unity Android0.0
Mobile Web0.0
Data Types
User IDs
Device IDs
Android Device ID
iOS IDFA
Google Advertising Identifier
Partner Id
Available Configurations Added
OutputAudience, Id Sync

Benefits

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Measure and Optimize Campaigns

Send relevant conversion event data to AppNexus for attribution and analysis of cross-channel spend

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Send Data Immediately

Send data from mobile apps, web pages and more to AppNexus without any custom development required

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Enrich with Third Party Data

Enrich AppNexus data with data from other third-party services for enhanced insight and actionability