Integrations

Collect and connect Criteo data with mParticle

Criteo allows you to run dynamic retargeting ad campaigns to drive conversions for retail, travel, and gaming apps, intelligently targeting users with personalized creatives.

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PlatformAndroid, iOS, Mobile Web

Supports

Minimum mParticle SDK Version
Android0.0
iOS0.0
Mobile Web0.0
Data Types
Application State Transition
Commerce Event
App Event
User IDs
Email Address
Customer ID
Device IDs
Google Advertising Identifier
iOS IDFA
Available Configurations Added
OutputEvents, Audience

Benefits

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Improve the Customer Experience

Collect and analyze behavioral data with Criteo to improve customer onboarding and retention

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Measure and Optimize Campaigns

Send relevant conversion event data to Criteo for attribution and analysis of cross-channel spend

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Send Data Immediately

Send data from mobile apps, web pages and more to Criteo without any custom development required