Collect and connect Facebook data with mParticle
Activating this integration will enable Facebook to perform ad tracking and attribution for your Facebook campaigns, by causing mParticle to forward app event data to Facebook.
Personalize the Customer Journey
Stream real-time, actionable data to Facebook to increase conversion and engagement rates
Measure and Optimize Campaigns
Send relevant conversion event data to Facebook for attribution and analysis of cross-channel spend
Send Data Immediately
Send data from mobile apps, web pages and more to Facebook without any custom development required
Snapchat partnership with mParticle
By partnering with mParticle, marketers can coordinate Snapchat ads with the rest of their marketing and analytics stack for a seamless customer experience.
Through mParticle, marketers can sync Marketing Cloud campaigns and insights with the rest of their stack to deliver a more seamless customer experience
How Via uses Radar Geofences to reduce rider wait time
Learn how the Growth Team at Via uses Radar geofences and mParticle to improve the user experience and wait time by homing in on user location.