Integrations

Collect and connect Facebook Offline Conversions data with mParticle

Facebook Offline Conversions is an API which allows mParticle to send events to Facebook not bound to any particular OS.

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PlatformOut of Band

Supports

Minimum mParticle SDK Version
Out of Band0.0
Data Types
Commerce Event
User IDs
Email Address
Device IDs
Available Configurations Added
OutputEvents

Benefits

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Personalize the Customer Journey

Stream real-time, actionable data to Facebook Offline Conversions to increase conversion and engagement rates

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Derive Customer Intelligence

Gather a holistic view of your customers by combining data from all sources and sending it to Facebook Offline Conversions

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Measure and Optimize Campaigns

Send relevant conversion event data to Facebook Offline Conversions for attribution and analysis of cross-channel spend