Collect and connect Impact data with mParticle
Impact' is a marketing technology company, helping brands grow by optimizing their paid marketing and media spend. The Impact platform is a leading solutions in ad fraud prevention, marketing intelligence, and partner marketing."
Measure and Optimize Campaigns
Send relevant conversion event data to Impact for attribution and analysis of cross-channel spend
Send Data Immediately
Send data from mobile apps, web pages and more to Impact without any custom development required
Enrich with Third Party Data
Enrich Impact data with data from other third-party services for enhanced insight and actionability
Snapchat partnership with mParticle
By partnering with mParticle, marketers can coordinate Snapchat ads with the rest of their marketing and analytics stack for a seamless customer experience.
Through mParticle, marketers can sync Marketing Cloud campaigns and insights with the rest of their stack to deliver a more seamless customer experience
How Via uses Radar Geofences to reduce rider wait time
Learn how the Growth Team at Via uses Radar geofences and mParticle to improve the user experience and wait time by homing in on user location.