Integrations
Collect and connect Mixpanel data with mParticle
Mixpanel's mission is to increase the rate of innovation. Companies use Mixpanel to analyze how & why users engage, convert, and retain in real-time on web, mobile, and IoT devices, and then use the data to improve their products.
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Links
PlatformiOS, Android, Unity iOS, Unity Android, tvOS, Mobile Web, Out of Band, Roku, Xbox, FireTV
Supports
Minimum mParticle SDK Version
iOS2.3.1
Android1.6
Unity iOS0.0
Unity Android0.0
tvOS0.0
Mobile Web0.0
Out of Band0.0
Roku0.0
Xbox0.0
FireTV0.0
Data Types
Session Start
Session End
Screen View
Custom Event
Crash Report
Push Registration
Commerce Event
User Identity Change
User IDs
Alias
mParticle ID
Customer ID
Email Address
Other
Other 2
Other 3
Other 4
Device IDs
Android Device ID
iOS IDFA
iOS IDFV
Available Configurations Added
InputFeeds
OutputEvents, Audience
Benefits
Improve the Customer Experience
Collect and analyze behavioral data with Mixpanel to improve customer onboarding and retention
Measure and Optimize Campaigns
Send relevant conversion event data to Mixpanel for attribution and analysis of cross-channel spend
Enrich with Third Party Data
Enrich Mixpanel data with data from other third-party services for enhanced insight and actionability