Collect and connect myTarget (Mail.ru Group) data with mParticle
myTarget myTarget provides targeted user acquisition from own biggest social networks in Russia and CIS region that reach more than 140 million people
Improve the Customer Experience
Collect and analyze behavioral data with myTarget (Mail.ru Group) to improve customer onboarding and retention
Measure and Optimize Campaigns
Send relevant conversion event data to myTarget (Mail.ru Group) for attribution and analysis of cross-channel spend
Send Data Immediately
Send data from mobile apps, web pages and more to myTarget (Mail.ru Group) without any custom development required
Snapchat partnership with mParticle
By partnering with mParticle, marketers can coordinate Snapchat ads with the rest of their marketing and analytics stack for a seamless customer experience.
Through mParticle, marketers can sync Marketing Cloud campaigns and insights with the rest of their stack to deliver a more seamless customer experience
How Via uses Radar Geofences to reduce rider wait time
Learn how the Growth Team at Via uses Radar geofences and mParticle to improve the user experience and wait time by homing in on user location.