Collect and connect Retina AI data with mParticle
Retina AI is the customer intelligence partner that empowers businesses to maximize customer-level profitability
Derive Customer Intelligence
Gather a holistic view of your customers by combining data from all sources and sending it to Retina AI
Measure and Optimize Campaigns
Send relevant conversion event data to Retina AI for attribution and analysis of cross-channel spend
Enrich with Third Party Data
Enrich Retina AI data with data from other third-party services for enhanced insight and actionability
Snapchat partnership with mParticle
By partnering with mParticle, marketers can coordinate Snapchat ads with the rest of their marketing and analytics stack for a seamless customer experience.
Through mParticle, marketers can sync Marketing Cloud campaigns and insights with the rest of their stack to deliver a more seamless customer experience
How Via uses Radar Geofences to reduce rider wait time
Learn how the Growth Team at Via uses Radar geofences and mParticle to improve the user experience and wait time by homing in on user location.