Collect and connect Samba TV data with mParticle
Samba TV gathers the most comprehensive real-time TV viewership data in the market. Our unique data empowers brands and media companies with audience measurement solutions to more effectively bridge the gap between TV and digital.
Improve the Customer Experience
Collect and analyze behavioral data with Samba TV to improve customer onboarding and retention
Derive Customer Intelligence
Gather a holistic view of your customers by combining data from all sources and sending it to Samba TV
Send Data Immediately
Send data from mobile apps, web pages and more to Samba TV without any custom development required
Snapchat partnership with mParticle
By partnering with mParticle, marketers can coordinate Snapchat ads with the rest of their marketing and analytics stack for a seamless customer experience.
Through mParticle, marketers can sync Marketing Cloud campaigns and insights with the rest of their stack to deliver a more seamless customer experience
How Via uses Radar Geofences to reduce rider wait time
Learn how the Growth Team at Via uses Radar geofences and mParticle to improve the user experience and wait time by homing in on user location.