News

Media Coverage

Assembly, activation, and the many flavors of Customer Data Platforms

In this CMSWire story aiming to better spell out the differences among CDP players, Dom Nicastro speaks with mParticle's CMO, David Spitz, to better understand the difference between application- and foundational-oriented CDPs.

Press Releases

SIIA names mParticle as the Best Customer Data Platform (CDP) Solution

Prestigious CODiE™ Award recognizes mParticle’s industry-leading CDP used by iconic brands, such as Airbnb, Burger King, Spotify, Starbucks and others.

Awards

mParticle is a 2019 SIIA CODiE Award winner for the Best CDP Solution

mParticle is happy to announce that it has been selected as a 2019 SIIA CODiE Award winner for the Best Customer Data Platform (CDP) Solution category.

Media Coverage

Experts weigh in on what Apple’s new privacy-safe social login option means for advertisers

AdExchanger's Allison Schiff speaks with mParticle CEO & Co-founder, Michael Katz, about the potential impact of Apple's privacy-safe social login, which was announed at its Worldwide Developers Confernece (WWDC).

Media Coverage

Zendesk acquires Smooch, LinkedIn updates Sales Navigator, more news

In this weekly roundup, CMSWire's Dom Nicastro notes mParticle's ISO 27001 security certification as well as the receipt of mParticle's SOC 2 Type II audit report.

Media Coverage

The inside story of the Burger King campaign that changed the brand’s entire outlook on marketing

Burger King's Global CMO, Fernando Machado, details the Whopper Detour campaign and notes where mParticle fits in its technology stack in this contributed story.

Awards

mParticle's CEO & Co-founder, Michael Katz, is named an EY Entrepreneur Of The Year 2019 finalist

mParticle is proud to announce that its CEO & Co-founder, Michael Katz, has been named an EY Entrepreneur Of The Year 2019 finalist.

Press Releases

mParticle receives ISO 27001 certification and SOC 2 Type II attestation

Independent audits confirm mParticle’s privacy and security controls exceed internationally recognized standards and best practices.

Press Releases

mParticle named one of Inc. magazine’s Best Workplaces for 2019

Latest award recognizes mParticle’s dedication to its employees as it continues rapid expansion.

Media Coverage

Lessons learned from CDP implementations

CMSWire's Dom Nicastro recently spoke with mParticle's Head of Product, Craig Kelly, to better undestand lessons he learned when implementing a Customer Data Platform.

Awards

The 346 Best Places to Work in 2019

mParticle is happy to announce that it has been designated an Inc. magazine Best Workplace for 2019.

Media Coverage

Surfboards, free flights and unlimited books: These are 9 of the coolest perks of 2019

In this Inc. article, mParticle is highlighted for its innovative Pawternity program. Learn more about it in this story now.