News

Media Coverage

These 4 mobile ad-tech companies are banding together on standards for GDPR

With the General Data Protection Regulation (or GDPR) looming, mParticle and its partners have come together to create OpenGDPR, designed to help companies manage and complete data requests easily across their ecosystem.

April 17, 2018

Press Releases

OpenGDPR: Integrated GDPR compliance

mParticle, Appsflyer, Braze, and Amplitude have come together to spearhead the OpendGDPR initiative. OpenGDPR establishes an open and integrated framework for programmatically honoring data subject rights across multiple technology companies.

Tricia Prashad – April 12, 2018

Press Releases

mParticle raises $35 million Series C to accelerate growth of its Customer Data Platform

mParticle announces new funding and the launch of IDSync, its next-generation identity resolution.

Tricia Prashad – September 20, 2017

Press Releases

mParticle launches Partner Certification Program

mParticle's new Partner Certification Program highlights best-of-breed companies in mobile strategy, design, and development.

Tricia Prashad – June 20, 2017

Media Coverage

Nasdaq Disruptors: mParticle’s Michael Katz on the future of marketing tools

mParticle CEO Michael Katz, whose company just raised $35 million in Series C funding, talks about future of marketing technology .

Abril McCloud – September 22, 2017

Press Releases

mParticle closes additional $1.5 million to solve mobile data challenges

New York, NY — mParticle today announced the company has raised an additional $1.5 million in seed round funding from a number of new and existing investors including Bowery Capital, Harbinger Capital and Battery Ventures.

Michael Katz – October 09, 2014

Press Releases

mParticle launches Roku support

New Open Source SDK makes it easy for brands to unify customer data from Roku apps with existing mobile app, connected TV, and web data.

Team mParticle – February 07, 2017

Press Releases

mParticle expands into Europe, appoints leadership in the U.K.

Tim Norris Joins from Krux (Salesforce) to Lead EMEA Region for mParticle

Team mParticle – February 09, 2017

Press Releases

Simplify mobile measurement with comScore and mParticle

comScore SDK Enabled in mParticle Platform to Deliver Seamless Third-Party Measurement of Content and Advertising

Team mParticle – January 30, 2017

Press Releases

mParticle raises $17.5 million In Series B funding

New Funding Led by Bain Capital Ventures to Fuel Cross-Channel Evolution; Company Set to Hit 4x Revenue Growth Year-Over-Year

Team mParticle – October 13, 2016

Awards

Gartner names mParticle "Vendor to Watch"

Mobile-Optimized Digital Marketing Hub mentioned in Gartner’s 2017 Magic Quadrant for Digital Marketing Hubs

Team mParticle – February 21, 2017

Awards

Adweek names Michael and Andrew Katz Marketing Technology Trailblazers

Michael and Andrew Katz of mParticle recognized by AdWeek in their MarTech Superstar 2017 edition for their extraordinary contributions to the world of martech.

Shana Pilewski – May 23, 2017