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Press Releases
mParticle acquires AI startup Vidora to help teams augment customer profiles and improve their marketing stacks
The combined offering improves the value of customer engagement and analytics tools with predictive and prescriptive AI modeling capabilities.
mParticle Launches Next Generation Audience Journeys to Customize Customer Experience
Journey Builder helps Marketers design audience sequences to continuously update audience membership throughout the entire lifecycle.
mParticle Rounds Out Executive Team with Three New Appointments
Leader in customer data infrastructure completes the executive team with new Chief People, Marketing, and Operations Officers.
mParticle raises $17.5 million In Series B funding
New Funding Led by Bain Capital Ventures to Fuel Cross-Channel Evolution; Company Set to Hit 4x Revenue Growth Year-Over-Year
mParticle launches the next generation of its Customer Data Platform
NEW YORK CITY — mParticle, the only customer data platform built for mobile, today announced it has launched several new platform upgrades.
