Controls & Filters
Take back control of your data
Manage and monitor your data’s journey across service partners.
Control what data is sent
Configurable Data Filters
Configure and filter what data gets sent to which partner to manage costs and align with your privacy objectives.
Control how much data is sent
Try out new partners in a cost effective manner by limiting the data that gets sent to them.
A/B Vendor Testing
Send mutually exclusive user groups to different partners to compare performance.
Control when data is sent
Replay historical data to new app services, avoiding vendor lock-in.
Cold Start Elimination
Deliver historical data to new vendors, eliminating optimization lead times.