Manage compliance and consent across your stack with OneTrust and mParticle
This workflow will show you how to collect, store, and share customer data according to user consent choices and data management requests across your organization by integrating OneTrust and mParticle.
4 Ways a CDP can help customers embrace the GDPR
The GDPR is finally here. Learn how mParticle helps our customers not only support GDPR compliance but embrace it.
Validity: The fifth V of Big Data
The Four V's of Big Data have been an industry standard since their introduction, but the increasing concerns about privacy recently have led to the need of a fifth V: Validity.
Infographic: How GDPR will impact customer data usage
The GDPR is fundamentally changing the way companies can collect and use customer data. Are you ready?
Prepare for GDPR with a CDP
With the GDPR enforcement date looming, many brands are scrambling to get their customer data processes up to regulation. Learn how a CDP can help.
Build a connected and compliant stack with OpenGDPR
Learn how OpenGDPR can help you honor data subject rights across your tech ecosystem, without having to translate between services.
Security manifesto from mParticle’s CISO
We are committed to providing the most secure Customer Data Platform (CDP) on the market and prioritizing our customers' data privacy.
CDP ROI: Risk management
This blog is part three of a five-part series detailing how using a customer data layer can help brands comply with data privacy standards and mitigate risk across their portfolio of martech investments.
Get ready for GDPR with our new suite of capabilities
GDPR compliance is a must for 2018. Learn how consent management and activation, data request fulfillment, and access tracking with mParticle can help you.
What CMOs need to know about Data Governance and Security
For CMOs, staying on the cutting edge of marketing technology and strategy in 2018 means becoming an expert in data governance and security.
Support GDPR compliance with a CDP
GDPR readiness starts with data controls. A Customer Data Platform can help. Watch this webinar to learn how.
What GDPR means for data-driven marketing
Here’s what marketers need to know to prepare their customer data strategy to comply with GDPR regulations without sacrificing marketing effectiveness.
How The GDPR Will Transform Marketing
New EU-wide privacy rules are scheduled to come into force in May 2018, placing a greater emphasis on consumer consent…