Identity

How Giant Eagle launched a multi-tier loyalty program with cross-channel personalization

Learn how the Giant Eagle Customer Experience team built a robust data pipeline and used it to power personalization throughout their new multi-tier loyalty program, myPerks.

How Overstock powers hyper-personalized web, email, and mobile engagement

This blog post is based on a talk given by Brent Christensen, Director of Database Marketing at Overstock.com, during the Email Insider Summit 2017 in Deer Valley.

Customer data management in the connected era

Customer data management in 2018 has to be agile, comprehensive, and secure, all in real time. Learn how a CDP can help you win in the Connected Era.