Company
Welcome to the new mParticle
One platform, one goal: Turn customer data into customer joy
Deep-dive into the new mParticle: A unified platform and updated UI
At mParticle, we are committed to turning customer data into customer joy. We are thrilled to unveil our new look and feel that amplifies this mission.
Videos
mParticle’s real-time data insights and segmentation fuel Joe & The Juice loyalty program growth
The global QSR brand's loyalty campaigns, powered by mParticle, led to a remarkable 75.5% year-over-year revenue surge.
mParticle Q3 Product Innovations
Jason Lynn returns to mParticle as Chief Product Officer, leading the company into a new era of innovation
mParticle rebrand: Turning customer data into customer joy
Leading the next generation of CDP solutions: mParticle celebrates acceptance into the MACH Alliance
Growth
How onX accelerated marketing campaigns with mParticle's AI engine
Introducing Robin Geier: mParticle's Director, Digital Strategy and Business Value
TVBS partners with mParticle to build a 360-degree customer view
mParticle Joins Elite Ranks with AWS Advertising and Marketing Technology Competency
G2 recognizes mParticle for exceptional customer support
Engineering
How we reduced our S3 spend by 65% with block-level compression
How NOVA Entertainment uncovered audience insights with a real-time customer data foundation
Evaluating an Enterprise CDP? Consider these five critical requirements.
How Lulo Bank improved customer onboarding with actionable customer insights
mParticle Product
Build customer trust with the mParticle Didomi integration
Turn customer journey insights into action with Indicative Segment Activation
AI and Data Privacy: How to ensure your AI programs are safe, responsible, and effective
mParticle releases enhanced support for Unified ID 2.0 (UID2)
Uplevel your outbound phone and SMS campaigns with the mParticle Regal integration
Navigating the CDP Noise: It’s time to move beyond dumb pipes
Power personalized omni-channel promotions in Voucherify with customer insights in mParticle
Navigating the CDP Noise: Composable sleight of hand
Connected, by mParticle Episode 13: How to develop a world-class MarTech department with Sesi Sijuade
It’s time to rethink CDP pricing
4 ways to improve personalization programs with insights from the data warehouse
How the Wall Street Journal increases the value of their first-party data with AI
How SoFi powers personalized email campaigns with high-quality customer data
The Future of CDPs: Packaged and Composable
How Klarna empowers 25+ teams across the organization with better customer data
How the New York Post tripled campaign conversions for its premium sports membership
Get more value out of your loyalty data with the mParticle Paytronix integration
Let’s talk about how mParticle can get your business ready to scale. Fast.
Try it yourself. See the difference one platform can make.