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Company

Jason Lynn returns to mParticle as Chief Product Officer, leading the company into a new era of innovation

A photograph of a laptop screen showing the mParticle website

Company

mParticle rebrand: Turning customer data into customer joy

mParticle 2.0

Company

Deep-dive into the new mParticle: A unified platform and updated UI

The new mParticle featured image thumbnail

Company

Welcome to the new mParticle

Mach Alliance

Company

Leading the next generation of CDP solutions: mParticle celebrates acceptance into the MACH Alliance

onX

Growth

How onX accelerated marketing campaigns with mParticle's AI engine

Introducing Robin Geier

Company

Introducing Robin Geier: mParticle's Director, Digital Strategy and Business Value

TVBS partners with mParticle

Company

TVBS partners with mParticle to build a 360-degree customer view

mParticle Joins Elite Ranks with AWS Advertising and Marketing Technology Competency

Company

mParticle Joins Elite Ranks with AWS Advertising and Marketing Technology Competency

G2 recognizes mParticle for exceptional customer support

Company

G2 recognizes mParticle for exceptional customer support

How we reduced our S3 spend by 65% with block-level compression

Engineering

How we reduced our S3 spend by 65% with block-level compression

Nova

Growth

How NOVA Entertainment uncovered audience insights with a real-time customer data foundation

Evaluating an Enterprise CDP_ Consider these five critical requirements.

Growth

Evaluating an Enterprise CDP? Consider these five critical requirements.

Growth

How Lulo Bank improved customer onboarding with actionable customer insights

Build customer trust with the mParticle Didomi integration

mParticle Product

Build customer trust with the mParticle Didomi integration

Turn customer journey insights into action with Indicative Segment Activation

mParticle Product

Turn customer journey insights into action with Indicative Segment Activation

AI and Data Privacy_ How to ensure your AI programs are safe, responsible, and effective

Growth

AI and Data Privacy: How to ensure your AI programs are safe, responsible, and effective

mParticle releases enhanced support for Unified ID 2.0 (UID2)

mParticle Product

mParticle releases enhanced support for Unified ID 2.0 (UID2)

Uplevel your outbound phone and SMS campaigns with the mParticle Regal integration

mParticle Product

Uplevel your outbound phone and SMS campaigns with the mParticle Regal integration

Navigating the CDP Noise_ It’s time to move beyond dumb pipes

Growth

Navigating the CDP Noise: It’s time to move beyond dumb pipes

Power personalized omni-channel promotions in Voucherify with customer insights in mParticle

mParticle Product

Power personalized omni-channel promotions in Voucherify with customer insights in mParticle

Navigating the CDP Noise_ Composable sleight of hand

Growth

Navigating the CDP Noise: Composable sleight of hand

Connected, by mParticle Episode 13_ How to develop a world-class MarTech department with Sesi Sijuade

Growth

Connected, by mParticle Episode 13: How to develop a world-class MarTech department with Sesi Sijuade

It’s time to rethink CDP pricing

mParticle Product

It’s time to rethink CDP pricing

4 ways to improve personalization programs with insights from the data warehouse

Growth

4 ways to improve personalization programs with insights from the data warehouse

How the Wall Street Journal increases the value of their first-party data with AI

Growth

How the Wall Street Journal increases the value of their first-party data with AI

Sofi

Growth

How SoFi powers personalized email campaigns with high-quality customer data

The Future of CDPs_ Packaged and Composable

Growth

The Future of CDPs: Packaged and Composable

How Klarna empowers 25+ teams across the organization with better customer data

Growth

How Klarna empowers 25+ teams across the organization with better customer data

NY Post

Growth

How the New York Post tripled campaign conversions for its premium sports membership

Get more value out of your loyalty data with the mParticle Paytronix integration

mParticle Product

Get more value out of your loyalty data with the mParticle Paytronix integration

mParticle operations are not impacted by the SVB closure

Company

mParticle operations are not impacted by the SVB closure