Announcing our Apple iAd integration

We’re very excited to announce our latest Audience API integration with Apple iAd.

The integration allows mParticle clients to send and re-engage their customers across  iAd’s network of partner apps.  Simply send your custom audience to the iAd Audience API and we’ll create a new customer user segment in iAd.  Once created, this customer segment will continue to automatically update within the mParticle dashboard.

 

No more static user lists that become outdated, annoying requests to the engineers with long lead times, everything is completely automated once your data is in mParticle!

For more information about mParticle or our latest platform updates, contact us here!