IntegrationsJanuary 27, 2016

Announcing our Wootric integration

Many of the most customer-centric businesses in the world use Net Promoter Scores (NPS) as the “one number that matters” to measure and improve everything from product design to customer service centers. Our newest integration partner Wootric makes it easy to use NPS to optimize your mobile app (and drive positive app store reviews). It integrates cleanly with your app user experience and features a beautiful interface for delivering the NPS survey, pushing promoters to the app stores, and gleaning insights that are marketer and end-user friendly.

Now, with Wootric’s integration into mParticle, it’s faster than ever to deploy Wootric. What’s more, you can also connect NPS scores and customer feedback to other relevant data. So, for example, you can learn more about what behaviors or screens led to a positive (or negative) NPS. Or, you can even create a segment of positive (or negative) NPS responses and serve them a relevant in-app message or push notification.

We all know that development doesn’t stop just when the app is launched, and that collecting and connecting data is a critical first step. mParticle makes it easy for app marketers to try out new tools and approaches without having to wait for the next sprint. We are excited to have Wootric join our platform and hope they can help you increase your customer happiness.


Latest from mParticle

M&S Customer Story

How Marks & Spencer drove revenue growth with mParticle's real-time segmentation and personalization

February 26, 2024
TVBS partners with mParticle


TVBS partners with mParticle to build a 360-degree customer view

January 31, 2024


mParticle’s real-time data insights and segmentation fuel Joe & The Juice loyalty program growth

December 18, 2023


mParticle Joins Elite Ranks with AWS Advertising and Marketing Technology Competency

November 30, 2023

Try out mParticle

See how leading multi-channel consumer brands solve E2E customer data challenges with a real-time customer data platform.

Explore demoSign upContact us

Startups can now receive up to one year of complimentary access to mParticle. Receive access