Category

CX

Connected, by mParticle Episode 1: Efficient scaling with Nick Warner of Route

In the first episode of the podcast we interview Nick Warner, Head of Growth at Route. Nick shares best practices for driving growth with limited resources, working efficiently across functions, and optimizing acquisition costs.

September 09, 2021

Driving strategic customer re-engagement with centralized audience orchestration

Learn how the Delivery Hero Audience team leverages mParticle as their central data orchestration layer, helping them launch strategic customer re-engagement campaigns across channels and regions.

food and beverage challenges

What are the 4 biggest challenges food and beverage brands are facing today?

Incorporating digital experiences in the food and beverage customer experience has become critical for success during the COVID-19 pandemic, and it will likely continue to be important in the future. Learn more about the biggest challenges brands are facing, and how some of the industry's leading innovators are adapting.

September 16, 2020
accuweather apis

Connect to AccuWeather APIs and deliver relevant customer experiences

mParticle users can connect to AccuWeather APIs to further enrich customer profiles with valuable weather data and provide even greater context.

Abril McCloud – September 04, 2019

How Burger King swerved its way to 6MM loyal app users

Learn how Burger King implemented an integrated tech stack and data strategy to launch the acclaimed Whopper Detour campaign, drive 6MM app downloads, and deliver better, real-time customer experiences on the BK mobile app.

Abril McCloud