Personalize the entire customer experience in real time

From first visit to lifetime satisfaction—build persistent cross-platform user profiles to drive one-to-one personalized experiences that delight your customers wherever they may be. Get everything you need to improve targeting, personalization, and ROI at scale—without all the manual work—with mParticle’s advanced segmentation, data quality, data forwarding, and identity resolution capabilities.


  • marketers-customer-data-infrastructure
  • Streamline your segmentation
  • Build self-maintaining audiences once based on persistent customer profiles and share them wherever you need without relying on engineering.

  • marketing-customer-data-infrastructure
  • Real-time personalization, all the time
  • Personalize customer experiences and messaging across every device and channel in real time. Connect to 250+ tools in a few clicks for greater scale.

  • marketers-customer-data-infrastructure
  • Keep your data secure
  • Encrypt data-in-motion and at-rest, from collection to connection, and control what data is forwarded across your stack.

Built for growth marketing at scale

  • 75+
  • Audience partner integrations
  • 20
  • Millisecond response rate
  • 99.99%
  • Average uptime SLA

Connect with just a few clicks


Connect your customer data to the leading marketing, analytics, and data warehousing solutions in minutes. Learn more about all our integrations by browsing our docs site.