Press ReleasesDecember 03, 2020

mParticle achieves AWS Travel and Hospitality Competency status

mParticle is proud to have achieved the AWS Travel and Hospitality Competency, which recognizes that mParticle has demonstrated deep experience helping customers simplify customer data collection, improve data quality, enforce data governance, and deliver better guest-facing customer experiences.

NEW YORK, December 3, 2020 – mParticle, a leading Customer Data Platform for leading consumer brands, announced today that it has achieved Amazon Web Services (AWS) Travel and Hospitality Competency status. This designation recognizes that mParticle has demonstrated deep experience helping customers simplify customer data collection, improve data quality, enforce data governance, and deliver better guest-facing customer experiences. The launch of the AWS Travel and Hospitality Competency comes at a crucial time for the industry as it looks to innovate and address changing demands in the face of COVID-19.

AWS’s global travel and hospitality practice helps companies of every size and segment—including airlines, airports, ground transportation, travel services and sellers, restaurants, lodging, entertainment venues and casinos, cruise lines, and technology providers–stay agile and accelerate innovation. Now more than ever, AWS wants to help customers succeed by connecting them to AWS Partners with deep AWS experience, and a proven track record for helping travel and hospitality companies build resilience for the long run.

AWS launched the Travel and Hospitality Competency to help customers find highly specialized AWS Partners and take on the heavy lifting of identifying and validating industry leaders with proven customer success and technical proficiency.

Achieving the AWS Travel and Hospitality Competency differentiates mParticle as an AWS Partner with deep domain expertise in customer data infrastructure, data integration, digital customer engagement, and professional services providing strategic guidance and deployment services.

“mParticle is beyond proud to be a part of the launch of the AWS Travel and Hospitality Competency,” said Kirill Popov, VP of Product, mParticle. “Our team is dedicated to helping companies across industries create truly impactful customer experiences, and working with AWS allows us to help our customers achieve this goal thanks to the agility, flexibility, and innovative nature of AWS services.”

“By choosing to build on AWS, travel and hospitality customers are able to leverage the wide range of services, deep capabilities, and fast rate of innovation the cloud. By choosing to work with an AWS Travel and Hospitality Competency Partner, customers can gain valuable industry-specific expertise and proven technical capabilities to build solutions and services,” said David Peller, Managing Director, Travel & Hospitality, Amazon Web Services. “We are delighted to welcome mParticle to the AWS Travel and Hospitality Competency to help our customers build resiliency for the long run.”

AWS is enabling scalable, flexible, and cost-effective solutions from startups to global enterprises. To support the seamless integration and deployment of these solutions, AWS established the AWS Competency Program to help customers identify Consulting and Technology AWS Partners with deep industry experience and expertise.

mParticle supports travel and hospitality brands, enterprises, and startups alike by ensuring product management and marketing teams have real-time access to high-quality customer data to improve customer experiences and accelerate growth, all while simplifying tracking code, improving performance, and eliminating vendor overhead.

About mParticle:

mParticle makes it easy to holistically manage customer data along the entire product and customer lifecycle. Teams across companies like Jetblue, Spotify, and Airbnb use mParticle to deliver great customer experiences and accelerate growth. 

We simplify customer data infrastructure resulting in cleaner code, improved site and app performance, less maintenance, and reclaimed engineering time.  Founded in 2013, mParticle is headquartered in New York City with offices in San Francisco, Seattle, Sydney, and London.


Abril McCloud

Head of Digital Marketing, mParticle

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