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mPulse Developer Digest August 2022

 
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August 5, 2022 
 
mParticle acquires Vidora, an AI personalization platform for customer data
 
The combined offering enables teams to predict future user behavior and use those insights in their marketing tools.
 
Learn more
 
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New Reads
 
Simplify your GA4 implementation with the mParticle GA4 integration
 
Support global data privacy legislations with region-specific rules
 
Check out the new mParticle User Community on Reddit!
 
mParticle now supports Device Application Stamp (DAS) forwarding to all Data Warehouse connections
 
 
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Things we found interesting this month
 
Data mesh—A data movement and processing platform at Netflix
 
Data horror stories - what could possibly go wrong?
 
Notable people map
 
 
 
Bringing AI into your marketing stack
 
mParticle has acquired Vidora, an AI personalization platform for customer data! Tune in on August 16th as Alex Holub, CEO and Co-Founder of Vidora, and Chee Chew, Chief Product Officer at mParticle, connect to discuss how the combined offering allows marketing teams to access self-serve predictive insights.
 
 
 
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