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mPulse Newsletter October 2022

 
 
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October 7th, 2022 
 
How Carl’s Jr. and Hardee's deliver old school hospitality with new school tools
 
After partnering with mParticle, the international restaurant brand CKE had the data foundation to completely modernize the digital experience of their brand and position themselves for a technological transformation that will continue well into the future.
 
Read the case study
 
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New Reads
 
How to use your customer data to predict churn
 
How digital health platform ivee built a universal source of truth for customer data
 
Connected by mParticle Episode 9: Hospitality & Tech with Phil Crawford, CTO of CKE Restaurants
 
Improve visibility, adaptability, and control of your customer data with mParticle Event Connection Health
 
Deliver gamified loyalty experiences with mParticle and Antavo
 
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Things we found interesting this month
 
Re: Friends don't let friends buy a CDP
 
Key dates for upcoming US state privacy laws
 
The data business partnership
 
 
 
Self-assessment: Check your customer data maturity
 
To help you understand your data maturity, we’ve created a customer data maturity quiz. After answering just 5 multiple choice questions, you'll receive an assessment of your data maturity and recommendations on how to take your customer data strategy to the next level.
 
 
 
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