mPulse Newsletter October 2022

October 7th, 2022 
How Carl’s Jr. and Hardee's deliver old school hospitality with new school tools
After partnering with mParticle, the international restaurant brand CKE had the data foundation to completely modernize the digital experience of their brand and position themselves for a technological transformation that will continue well into the future.
Read the case study
New Reads
How to use your customer data to predict churn
How digital health platform ivee built a universal source of truth for customer data
Connected by mParticle Episode 9: Hospitality & Tech with Phil Crawford, CTO of CKE Restaurants
Improve visibility, adaptability, and control of your customer data with mParticle Event Connection Health
Deliver gamified loyalty experiences with mParticle and Antavo
Things we found interesting this month
Re: Friends don't let friends buy a CDP
Key dates for upcoming US state privacy laws
The data business partnership
Self-assessment: Check your customer data maturity
To help you understand your data maturity, we’ve created a customer data maturity quiz. After answering just 5 multiple choice questions, you'll receive an assessment of your data maturity and recommendations on how to take your customer data strategy to the next level.
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