Data management for omnichannel retail brands
Learn how retailers and QSRs can provide a better customer experience—and drive an increase in same-store sales—by using a Customer Data Platform (CDP).
![Webinar on demand graphic.](https://images.prismic.io/mparticle/b1bb2456d20874675de918e9772397a3e467a54b_5.png?auto=compress%2Cformat&fit=max&w=1230&h=690)
Listen to experts from mParticle and Winterberry Group discuss:
- What is and isn’t a CDP
- How leading retail and QSR enterprises are using CDPs and why
- Where a CDP typically sits in the enterprise architecture
- What’s next for the CDP category
Speakers:
- Austin Hay, Vice President, The Growth Practice
- Michael Harrison, Managing Director, Winterberry Group
- Moderator: Alexandra Maguire, Head of Customer Marketing, mParticle