mParticle ProductMay 04, 2017

Our latest Feeds integration with SendGrid is now live

SendGrid is a leading provider of cloud-based email services, with both marketing and transactional email automation capabilities. Their platform is used by over 48,000 customer like Spotify, Uber and Airbnb to deliver over 30 billion emails per month.  Our existing integration allows mParticle customer to seamlessly connect mobile audience segments to SendGrid’s email platform.

App marketers can now leverage our Feeds integration to combine their SendGrid events such email opens, unsubscribes and bounces with other first-party mobile data and forward user profiles onto their analytics platforms to perform customer journey analysis and unlock insights to optimize future campaigns.

Contact us for more information about this integration!

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