Tag

mParticle integrations

mparticle-didomi-integration

mParticle Product

Build customer trust with the mParticle Didomi integration

mparticle-uid

mParticle Product

mParticle releases enhanced support for Unified ID 2.0 (UID2)

mparticle-regal-integration

mParticle Product

Uplevel your outbound phone and SMS campaigns with the mParticle Regal integration

mparticle-voucherify-integration

mParticle Product

Power personalized omni-channel promotions in Voucherify with customer insights in mParticle

mparticle-paytronix-integration

mParticle Product

Get more value out of your loyalty data with the mParticle Paytronix integration

mparticle-livelike-integration

mParticle Product

Increase user engagement by 2.5x with the mParticle Livelike integration

ga4-vs-universal-analytics

Growth

Four key differences between Google Analytics Universal Analytics and GA4

mparticle snapchat integration

Growth

OH SNAP! Optimize your ad campaigns with the mParticle Snapchat Conversions API integration

mparticle-aws

Press Releases

mParticle Announces Support for AWS for Advertising & Marketing Initiative

mparticle-punchh-integration

mParticle Product

Deliver personalized loyalty experiences with the mParticle PAR Punchh integration

mparticle-attentive-integration

mParticle Product

Supercharge your SMS campaigns with the mParticle Attentive integration

google-tag-manager

Growth

How does Google Tag Manager work?

how-does-azure-work

Engineering

How does Azure work? An explanation of Microsoft’s cloud platform

snowflake

Engineering

How does Snowflake work? A simple explanation of the popular data warehouse

mparticle-ga4-integration

mParticle Product

Accelerate your GA4 migration with the mParticle GA4 integration

journey builder

mParticle Product

Transform your customer journey management with mParticle Journey Builder

mparticle-google-enhanced-conversions

mParticle Product

Increase Return on Ad Spend with the mParticle Google Enhanced Conversions integration

mparticle-acquires-indicative

Company

mParticle Acquires Customer Journey Analytics Provider Indicative to Help Teams Accelerate their Customer Data Strategy

mparticle-dsr-forwarding

mParticle Product

Streamline GDPR and CCPA / CPRA Erasure Requests with mParticle DSR Forwarding

mparticle-yahoo-integration

mParticle Product

Power first-party advertising with mParticle's Yahoo! integration

mparticle-data-integrations

Engineering

Everything you need to know about data integrations

align-with-apple-att

mParticle Product

Aligning with Apple’s AppTracking Transparency Requirements

mParticle Product

Part 1: Integrate Server-side Events from your Shopify eCommerce Store with mParticle

mparticle-shopify-integration

mParticle Product

Simplify eCommerce Data Management with mParticle’s Shopify Integration

mParticle’s new integration with Zendesk gives you a low-cost way to improve your CS experience by taking all the user data you’re already collecting for your marketing and product teams and making the most relevant data points easily available to your CS team as context for each support ticket.

mParticle Product

Personalize Support with mParticle and Zendesk

covid 19 financial services

Growth

COVID's impact on the financial services industry

open source developer tools

mParticle Product

Introducing Developer Tools: Linting and CLI

sessionm loyalty

mParticle Product

Drive loyalty with mParticle and SessionM

Growth

LTR 19: Conference recap

Growth

Amplify 19: Conference Recap

mParticle and Responsys logos separated by a green arrow pointing to the right.

mParticle Product

Create personalized campaigns with Responsys

Integrations

What’s new at mParticle, December 2018

mobile tagging

Engineering

Cognetik and mParticle: Simplify mobile tags

Experiment across the customer journey with Optimizely and mParticle.

mParticle Product

Experiment across the customer journey

mParticle Product

What’s new at mParticle, November 2018

Taplytics, OneTrust, and Appsee are new integration partners with mParticle

mParticle Product

What’s new at mParticle, October 2018

Press Releases

mParticle expands partnership with Facebook with event-level data integration

mParticle deepens Facebook integration with event-level data

mParticle Product

mParticle deepens Facebook integration

mParticle adds integrations with Bluecore, Signal, and ConversionLogic in September 2018.

mParticle Product

What’s new at mParticle, September 2018

mParticle Integration Updates for Google Marketing Platform and Foursquare

mParticle Product

What’s new at mParticle, August 2018

mParticle adds integrations Adobe Marketing Cloud and Narrative in July 2018

mParticle Product

What’s new at mParticle, July 2018

mParticle’s new integration with Google Customer Match enables marketers to use first-party CRM data to fuel paid media buying

mParticle Product

Improve targeting with Google Customer Match

mParticle adds integrations with TreSEnsa, Simplaex, and Dynamic Yield in June 2018

mParticle Product

What’s new at mParticle, June 2018

mParticle adds integration partners Clearbrain, Moloco and smarterHQ in May 2018

mParticle Product

What’s new at mParticle, May 2018

mParticle Product

mParticle announces single SDK OTT streaming

Media Coverage

Drawbridge and mParticle announce partnership

mParticle Product

Braze partnership

mParticle Product

Amplitude partnership

mParticle Product

Announcing our new integration with Salesforce Marketing Cloud

mParticle Product

Create better product experiences with machine learning powered by Attractor and mParticle

mParticle Product

Branch partnership

mParticle adds integration partners Narrative, Criteo and SambaTV in April 2018

Integrations

What’s new at mParticle, April 2018

mParticle Product

Transform conversations into conversions with Instabot and mParticle

mParticle Product

Reward customers in moments that matter with Kiip and mParticle

mParticle Product

Analyze cross-channel campaign performance with Tenjin and mParticle

mParticle Product

Run location-based mobile advertising and marketing campaigns with Gimbal and mParticle

mParticle Product

Power smarter advertising with Conversant and mParticle

mParticle Product

Announcing mParticle’s integration with Mediasmart

mParticle Product

Announcing our Integration with Skyhook

mParticle Product

Zendesk partnership

mParticle adds integration partners Monetate, Amazon Kinesis Firehose, StartApp, and Branch in Febuary 2018

mParticle Product

What’s new at mParticle, February 2018

Company

Partner Spotlight: Criteo

Company

What’s new at mParticle, January 2018

mParticle Product

Appsflyer partnership

mParticle Product

Announcing our Integration with Adikteev

mParticle Product

Improve Snapchat campaign measurement

mParticle Product

Iterable partnership

mParticle Product

Adjust partnership

mParticle Product

Partner Spotlight: POSSIBLE Mobile

mParticle Product

Urban Airship partnership

mParticle Product

Leanplum partnership

mParticle Product

Apptentive partnership

Cross-device and platform identity management is made easy with IDSync

mParticle Product

Sophisticated identity management made easy with IDSync

mParticle Product

Tapad partnership

mParticle Product

Button partnership

mParticle Product

Announcing our integration with Google Cloud Storage

Customer Data Platform ROI: Strategic Value

Growth

CDP ROI: Strategic value

Power identity-based marketing with AudienceSync from mParticle

mParticle Product

Power identity-based marketing with AudienceSync

mParticle Product

Salesforce partnership

mParticle Product

Snapchat partnership with mParticle

mParticle Product

Mixpanel partnership

mParticle Product

Our latest Feeds integration with SendGrid is now live

mParticle Product

Introducing support for React Native

mParticle Product

Announcing our Feeds integration with Radar

Engineering

Make the right mobile architecture decisions

mParticle Product

Announcing our Feeds integration with Salesforce Marketing Cloud!

mParticle Product

Inbound and outbound API enhancements

mParticle Product

Announcing our integration with ironSource

mParticle Product

Announcing our Millennial Media, Google Ads, and AppLift Integrations

mParticle Product

Product Update – Services Page Redesign

Engineering

The problem with app updates: Communication breakdown

Engineering

Instrument your mobile app with Swift and mParticle

mParticle Product

Why webhooks aren’t enough for rapid deployment

mParticle Product

Announcing our Amazon Mobile Analytics integration