mParticle Product

Build customer trust with the mParticle Didomi integration

Turn customer journey insights into action with Indicative Segment Activation

mParticle releases enhanced support for Unified ID 2.0 (UID2)

Uplevel your outbound phone and SMS campaigns with the mParticle Regal integration

Power personalized omni-channel promotions in Voucherify with customer insights in mParticle

It’s time to rethink CDP pricing

Get more value out of your loyalty data with the mParticle Paytronix integration

Increase user engagement by 2.5x with the mParticle Livelike integration

Deliver personalized loyalty experiences with the mParticle PAR Punchh integration

Four ways to drive retention with mParticle Lifetime Profiles for Audiences

Supercharge your SMS campaigns with the mParticle Attentive integration

Meet mParticle IDSync: The flexible identity framework you didn’t know you needed

Event Connection Health delivers enhanced visibility, control, and adaptability for developers

mParticle’s security posture protects client data from ever-evolving threats

mParticle acquires Vidora, AI personalization platform for customer data

An inside look in mParticle Journeys roadmap themes and initiatives

Accelerate your GA4 migration with the mParticle GA4 integration

Get instant insights into your first-party data set with mParticle Audience Estimator

Turn data privacy into a competitive advantage with mParticle

Transform your customer journey management with mParticle Journey Builder

Increase Return on Ad Spend with the mParticle Google Enhanced Conversions integration

Introducing Journeys: A new workflow to continuously optimize each step of the customer journey

Data Subject Erasure Requests, made easy

mParticle acquires Indicative to address data entropy

mParticle's Changelog is here!

Streamline GDPR and CCPA / CPRA Erasure Requests with mParticle DSR Forwarding

Power first-party advertising with mParticle's Yahoo! integration

Aligning with Apple’s AppTracking Transparency Requirements

Part 2: Integrate your Shopify eCommerce Store with mParticle

Part 1: Integrate Server-side Events from your Shopify eCommerce Store with mParticle

Simplify eCommerce Data Management with mParticle’s Shopify Integration

Introducing the new Certified Solutions Partner Program (beta)

Personalize Support with mParticle and Zendesk

Smartype Custom Receivers

Get ready for Apple’s App Tracking Transparency Framework

How to harness the power of a CDP for machine learning: Part 3

Introducing Block Data: Diagnose, quarantine, fix, and backfill bad data

Seamless first- and third-party data enrichment

Introducing Developer Tools: Linting and CLI

Drive loyalty with mParticle and SessionM

Target with precision with Amazon Advertising

Introducing Data Localization from mParticle

CCPA Compliance with mParticle

mParticle LiveRamp for Targeting

New platform features: Data infrastructure, quality, governance, and personalization streamlined

Empower your team with better access to data

Data Master 2.0: Create a data flywheel

Data Master 2.0: Ensure data quality

Connect your Looker Data Actions to mParticle

Activity Overview and new Audience features

Data is a team sport: Q4 feature announcements

Measure video performance with Media SDK

Real-time event processing with Kafka

Create personalized campaigns with Responsys

User Aliasing API: Clarify customer journeys

Google Tag Manager: Scalable web and mobile tag management

Support for self-hosting and module bundler

Load data to Snowflake data warehouse

Introducing the Profile API for hyper-personalization at scale

Introducing Data Master Advanced Search

Lifetime Audiences and User Attribute Forwarding

Data Master: Great data, easier than ever.

Introducing Audience Download

Experiment across the customer journey

What’s new at mParticle, November 2018

What’s new at mParticle, October 2018

mParticle deepens Facebook integration

What’s new at mParticle, September 2018

What’s new at mParticle, August 2018

Gain visibility into how customers engage with iOS App Extensions

What’s new at mParticle, July 2018

Improve targeting with Google Customer Match

What’s new at mParticle, June 2018

What’s new at mParticle, May 2018

mParticle debuts new branding

mParticle announces single SDK OTT streaming

mParticle certifies first set of Solution Partners

Braze partnership

Amplitude partnership

Expanded data collection with native Xbox SDK

mParticle launches third-generation audience segmentation

Feeds

mParticle announces industry-first GDPR compliance capabilities

Announcing our new integration with Salesforce Marketing Cloud

Create better product experiences with machine learning powered by Attractor and mParticle

Branch partnership

Announcing mParticle’s Xamarin SDK for cross-platform app user data tracking

Transform conversations into conversions with Instabot and mParticle

Reward customers in moments that matter with Kiip and mParticle

Analyze cross-channel campaign performance with Tenjin and mParticle

Run location-based mobile advertising and marketing campaigns with Gimbal and mParticle

Power smarter advertising with Conversant and mParticle

Announcing mParticle’s integration with Mediasmart

Announcing our Integration with Skyhook

Zendesk partnership

Expanding data collection capabilities with Xbox SDK

What’s new at mParticle, February 2018

Appsflyer partnership

Announcing our Integration with Adikteev

Improve Snapchat campaign measurement