Integrations

Collect and connect Dynamic Yield data with mParticle

Dynamic Yield's advanced machine learning engine builds actionable customer segments in real time, enabling marketers to increase revenue via personalization, recommendations, automatic optimization & 1:1 messaging

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Supports

Minimum mParticle SDK Version

Mobile Web0.0

Data Types

Custom Event

Commerce Event

User IDs

Customer ID

Email Address

Device IDs

Available Configurations Added

OutputEvents

Benefits

Personalize the Customer Journey

Stream real-time, actionable data to Dynamic Yield to increase conversion and engagement rates

Improve the Customer Experience

Collect and analyze behavioral data with Dynamic Yield to improve customer onboarding and retention

Measure and Optimize Campaigns

Send relevant conversion event data to Dynamic Yield for attribution and analysis of cross-channel spend

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