Integrations

Collect and connect Google Marketing Platform Offline Conversions data with mParticle

Google Marketing Platform helps marketers plan, buy, measure and optimize digital media and customer experiences in one place.

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Supports

Minimum mParticle SDK Version
Out of Band0.0
Data Types
Custom Event
Commerce Event
User IDs
Device IDs
iOS IDFA
Google Advertising Identifier
Available Configurations Added
OutputEvents

Benefits

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Derive Customer Intelligence

Gather a holistic view of your customers by combining data from all sources and sending it to Google Marketing Platform Offline Conversions

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Measure and Optimize Campaigns

Send relevant conversion event data to Google Marketing Platform Offline Conversions for attribution and analysis of cross-channel spend

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Connect with All Services

Connect your Google Marketing Platform Offline Conversions data with other marketing, analytics and business intelligence platforms easily and effortlessly

Try out mParticle

See how leading multi-channel consumer brands solve E2E customer data challenges with a real-time customer data platform.

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