Integrations

Collect and connect Optimizely data with mParticle

Optimizely provides easy-to-use A/B testing solutions.

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Integration Icon
PlatformMobile Web, iOS, Android, tvOS

Supports

Minimum mParticle SDK Version
Mobile Web1.1.1
iOS0.0
Android0.0
tvOS0.0
Data Types
Custom Event
Commerce Event
Screen View
User IDs
mParticle ID
Push Token
Customer ID
Facebook ID
Twitter Handle
Google ID
Microsoft ID
Yahoo ID
Email Address
Other
Other 2
Other 3
Other 4
Microsoft Advertising ID
Other 5
Other 6
Other 7
Other 8
Other 9
Other 10
Mobile Telephone Number
Phone Number 2
Phone Number 3
Device IDs
Android Device ID
iOS IDFA
iOS IDFV
Google Advertising Identifier
Roku Advertising Identifier
Roku Publisher Id
Fire Advertising Id
Available Configurations Added
OutputEvents, Audience

Benefits

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Personalize the Customer Journey

Stream real-time, actionable data to Optimizely to increase conversion and engagement rates

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Improve the Customer Experience

Collect and analyze behavioral data with Optimizely to improve customer onboarding and retention

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Send Data Immediately

Send data from mobile apps, web pages and more to Optimizely without any custom development required

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See how leading multi-channel consumer brands solve E2E customer data challenges with a real-time customer data platform.

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