Integrations
Collect and connect Tapad data with mParticle
Tapad Inc. is a marketing technology firm renowned for its breakthrough, unified, cross-device solutions.
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Supports
Minimum mParticle SDK Version
Data Types
User IDs
Device IDs
Android Device ID
iOS IDFA
Google Advertising Identifier
Available Configurations Added
OutputAudience
Benefits
Measure and Optimize Campaigns
Send relevant conversion event data to Tapad for attribution and analysis of cross-channel spend
Send Data Immediately
Send data from mobile apps, web pages and more to Tapad without any custom development required
Enrich with Third Party Data
Enrich Tapad data with data from other third-party services for enhanced insight and actionability
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