cdp for engineering

How do Customer Data Platforms benefit engineers?

CDPs provide a single access point for all of your customer data, so that you can:

  • Spend less time maintaining third-party APIs and more time building core features

  • Minimize your SDK footprint and ship leaner, more performant products

  • Free yourself from endless data shipping cycles

  • Reclaim your time
  • "I'd rather update vendor API configurations than build new features," said no developer ever. Start building more and maintaining less.

  • Debug data errors in real time
  • Visualize incoming data events in real time, and immediately identify data that doesn't match your specification.

  • Improve product performance
  • Eliminate load time killing third-party scripts and ship leaner, lighter apps to your customers.

Developer tools for data quality and efficiency

  • CLI: Interface directly with your CDP services through simple terminal commands

  • Linting: Statically lint code against your data plan as you develop and ensure that high quality data is logged to your workspace

  • Smartype: Eliminate an entire class of data quality bugs by generating statically-typed data models based on the popular JSON schema standard.

Email series

The fundamentals of CDPs delivered to your inbox

Learn how to:

  • Bring an end to infinite requests for data

  • Collect video interaction data without maintaining third-party integrations

  • Prevent data collection errors before they enter your code

Latest from mParticle

See all insights

Engineering

Smartype Generate: Translate any JSON schema into data collection libraries for web, iOS and Android

Engineering

APIs vs. Webhooks: What’s the difference?

Jetblue mobile

Engineering

How JetBlue improved their mobile customer experience

Engineering

How to stop endless data shipping cycles