- Too much vendor code
A growing number of vendor SDK implementations means manual integration and heavy maintenance burden.
- Garbage in, garbage out
Disparate data streams with inconsistent formatting and business logic creates messy data and weak outcomes.
- Increased privacy risk
Fragmented data streams make it difficult to manage consent and increase the risk of privacy missteps.
Native SDKs and APIs
Connect customer data from anywhere, everywhere
Simplify integrations to your entire customer data stack with a single, secure SDK. Stream customer data instantly in real-time to any number of 300+ API partners across the martech and adtech ecosystems.
Maintain data quality from the point of collection
Ensure data integrity and reliability by validating that all your data fits your desired data schema. Gain complete transparency and easily troubleshoot any issues as data moves through the pipeline. Transform data in flight to remediate any issues.
Data Privacy Controls
Improve customer data privacy and compliance
Improve data and privacy compliance with confidence by controlling when, how, and which data is shared across the data stack based on consent state. Service data subject requests in a single system, and forward DSR erasure requests to third-party systems.
- Improved efficiency
Decrease the time spent on integrations, and eliminate AppStore holding patterns freeing up the whole organization to move faster.
- Easily A/B different analytics vendors
Reduce and eliminate the cost of making the wrong choice of analytics vendor by easily running side-by-side bake-offs between multiple vendors.
- Better data quality, better outcomes
Teams can act quickly with confidence that their data is accurate and complete.
- Data standardization
Align the entire org with better data standards for better cross-functional collaboration internally.
“Now we can collect a lot of data without keeping up with technical debt across multiple platforms. mParticle allowed us to remove the burden of individual SDKs so we can invest more in our applications.”