mParticle ProductOctober 10, 2017

Mixpanel partnership

Mixpanel is a product analytics platform that enables everyone to learn from and act on their mobile and web data.

Mixpanel is a product analytics platform that enables everyone to learn from and act on their mobile and web data. With the power to track every user action and easily query and visualize answers, Mixpanel gives product leaders the insight they need to build products people love.

They currently have more than 20,000 customers across industries all over the world, like Amazon, Betterment, Clorox, DocuSign, The United Nations, Intuit, STARZ PLAY, US Bank, and many more. Forbes also included Mixpanel as the only product analytics provider in its annual Cloud 100 list of the top private cloud companies in the world.

Our partnership allows brands to stream real-time data from their mobile apps to Mixpanel with minimal engineering effort. Mobile product managers can use this data to understand how users are navigating through their app and answer important questions like “what are the most used features”, “how many users return after initial install” and “where are users dropping off”.

Mixpanel by the numbers

  • $77 million raised in 2 rounds (Andreessen Horowitz, Sequoia, Marc Benioff, Max Levchin, Y Combinator)
  • More than 250,000 mobile apps, websites, and projects under management
  • 20,000-plus global customers, including 19% of the Fortune 500
  • Ingests hundreds of billions of data points a month, with a 55% increase in growth year-over-year
  • 90% of Mixpanel customers report increased confidence in decision making
  • 95% customer satisfaction on support tickets and a Bronze Winner at the Stevie Awards for Sales and Customer Service

Who uses Mixpanel?

To learn more about Mixpanel

  • Visit Mixpanel University to learn how to engage, convert and keep customers
  • Read this blog post on the Growing Opportunity for Product Analytics
  • Watch the pre-recorded webinar series to learn how to use Mixpanel’s key features

Contact Mixpanel and get started today!

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