Integrations

Collect and connect Blueshift data with mParticle

Blueshift enables large-scale consumer marketers to automate hyper-personalized 'Segment of One' marketing, combining dynamic segmentation with highly personalized content, across multiple marketing channels.

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PlatformOut of Band, Mobile Web, iOS, Android

Supports

Minimum mParticle SDK Version
Out of Band0.0
Mobile Web0.0
iOS0.0
Android0.0
Data Types
App Event
User Attribute Change
User Identity Change
Commerce Event
Screen View
User IDs
Push Token
Customer ID
Email Address
Other
Facebook ID
Device IDs
iOS IDFA
Google Advertising Identifier
Available Configurations Added
OutputEvents

Benefits

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Personalize the Customer Journey

Stream real-time, actionable data to Blueshift to increase conversion and engagement rates

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Measure and Optimize Campaigns

Send relevant conversion event data to Blueshift for attribution and analysis of cross-channel spend

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Send Data Immediately

Send data from mobile apps, web pages and more to Blueshift without any custom development required