Integrations

Collect and connect Blueshift data with mParticle

Blueshift enables large-scale consumer marketers to automate hyper-personalized 'Segment of One' marketing, combining dynamic segmentation with highly personalized content, across multiple marketing channels.

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Supports

Minimum mParticle SDK Version
Android0.0
iOS0.0
Data Types
App Event
Commerce Event
Screen View
User Attribute Change
User Identity Change
User IDs
Email Address
Customer ID
Push Token
Device IDs
Google Advertising Identifier
iOS IDFA
Available Configurations Added
OutputEvents

Benefits

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Personalize the Customer Journey

Stream real-time, actionable data to Blueshift to increase conversion and engagement rates

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Measure and Optimize Campaigns

Send relevant conversion event data to Blueshift for attribution and analysis of cross-channel spend

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Send Data Immediately

Send data from mobile apps, web pages and more to Blueshift without any custom development required