Integrations

Collect and connect Blueshift data with mParticle

Blueshift enables large-scale consumer marketers to automate hyper-personalized 'Segment of One' marketing, combining dynamic segmentation with highly personalized content, across multiple marketing channels.

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PlatformOut of Band, Mobile Web, iOS, Android, Alexa, FireTV, Roku, SmartTV, tvOS, Xbox

Supports

Minimum mParticle SDK Version
Out of Band0.0
Mobile Web0.0
iOS0.0
Android0.0
Alexa0.0
FireTV0.0
Roku0.0
SmartTV0.0
tvOS0.0
Xbox0.0
Data Types
Custom Event
User Attribute Change
User Identity Change
Commerce Event
Screen View
User IDs
mParticle ID
Push Token
Customer ID
Facebook ID
Email Address
Other
Other 2
Other 3
Other 4
Microsoft Advertising ID
Device IDs
iOS IDFA
iOS IDFV
Google Advertising Identifier
Roku Advertising Identifier
Roku Publisher Id
Fire Advertising Id
Available Configurations Added
InputFeeds
OutputEvents

Benefits

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Personalize the Customer Journey

Stream real-time, actionable data to Blueshift to increase conversion and engagement rates

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Measure and Optimize Campaigns

Send relevant conversion event data to Blueshift for attribution and analysis of cross-channel spend

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Send Data Immediately

Send data from mobile apps, web pages and more to Blueshift without any custom development required