Collect and connect Customer.io data with mParticle
Customer.io provides an e-mail marketing platform. Features include app-event based segmentation and targeting.
Personalize the Customer Journey
Stream real-time, actionable data to Customer.io to increase conversion and engagement rates
Measure and Optimize Campaigns
Send relevant conversion event data to Customer.io for attribution and analysis of cross-channel spend
Send Data Immediately
Send data from mobile apps, web pages and more to Customer.io without any custom development required
Snapchat partnership with mParticle
By partnering with mParticle, marketers can coordinate Snapchat ads with the rest of their marketing and analytics stack for a seamless customer experience.
Through mParticle, marketers can sync Marketing Cloud campaigns and insights with the rest of their stack to deliver a more seamless customer experience
How Via uses Radar Geofences to reduce rider wait time
Learn how the Growth Team at Via uses Radar geofences and mParticle to improve the user experience and wait time by homing in on user location.