Integrations

Collect and connect SmarterHQ data with mParticle

SmarterHQ is a multi-channel behavioral marketing platform, empowering B2C marketers to personalize individual customer interactions in real-time.

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PlatformtvOS, Mobile Web, Android, iOS

Supports

Minimum mParticle SDK Version
tvOS0.0
Mobile Web0.0
Android0.0
iOS0.0
Data Types
User Identity Change
User Attribute Change
Session Start
Session End
Push Registration
Opt Out
Screen View
Crash Report
App Event
Application State Transition
Commerce Event
User IDs
Microsoft ID
Push Token
Yahoo ID
Twitter Handle
Other
Google ID
Email Address
Customer ID
Facebook ID
Device IDs
Google Advertising Identifier
Android Device ID
iOS IDFV
iOS IDFA
Available Configurations Added
OutputEvents

Benefits

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Personalize the Customer Journey

Stream real-time, actionable data to SmarterHQ to increase conversion and engagement rates

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Derive Customer Intelligence

Gather a holistic view of your customers by combining data from all sources and sending it to SmarterHQ

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Measure and Optimize Campaigns

Send relevant conversion event data to SmarterHQ for attribution and analysis of cross-channel spend