Real time, real results

Learn how marketers at Overstock, Burger King, and Via are harnessing real-time data and continuous intelligence to create transformative customers experiences and smash their KPIs.

Most brands today are only scratching the surface of real-time marketing’s potential.

They may be doing some level of “real-time bidding” on ad impressions, or sending mobile notifications at certain stages of the customer buying journey, but they're unable to combine a customer’s full relationship history with up-to-the-moment situational context to inform personalization at every moment that matters.

Download this eBook to learn:

- The four stages of a decision-action cycle, also known as continuous intelligence

- How continuous intelligence is being applied by leading brands to fuel use cases such as:

  • CRM
  • Custom audience buys on platforms like Facebook, Google, and Snapchat
  • Product-led growth

- Steps you can take to get started with real time, right now

Get started today

Try out mParticle and see how to integrate and orchestrate customer data the right way for your business.

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