mParticle’s real-time data insights and segmentation fuel Joe & The Juice loyalty program growth


Build Predictive Audiences with mParticle

mobile data collection

Where does mobile data fit in your infrastructure?

When is the best time to invest in a CDP?

Why not all customer data integration methods are created equal

Where does a CDP sit in a typical enterprise infrastructure?

Programmatic IO session: Best practices for implementing a CDP

How top brands create "wow" moments with data

Customer Success Story: Postmates

event data collection

Simplify and optimize event data collection

5 Essential components of the mobile marketing stack

Why users prefer apps to web

What’s next in mobile marketing

App engagement lessons from Spotify

Inside Starwood’s Mobile Marketing Stack

The critical components of a customer data layer

5 Essential components of the mobile marketing stack