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The Customer Data Platform Vendor Comparison Tool

Find the right fit with the help of our comparison worksheet.

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Use this worksheet to weight criteria according to your business priorities and determine which CDP vendor best suits your data management needs.

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Latest from mParticle

Incentivize lapsed customers in-store with Profile API

Follow this workflow to learn how you can use mParticle's Profile API to incentivize lapsed customers to purchase while in your brick-and-mortar retail locations.

December 04, 2019

Drive unique customer experiences everywhere with mParticle’s Profile API

The new Profile API allows you to leverage mParticle’s comprehensive, omnichannel user profiles to create one-to-one personalized experiences for your users, anywhere you can make an HTTPS request.

December 04, 2019

Win back at-risk customers in-app and through customer service using Profile API

Follow this workflow to learn how you can use mParticle’s Profile API to identify customers who are at risk of churning at key points in the customer journey, both in-app and through customer service channels.

December 04, 2019

Populate product carousels and customize search results in your eCommerce app with Profile API

Follow this workflow to learn how you can use mParticle's Profile API to provide personalized experiences in your eCommerce app.

December 04, 2019

Get started with mParticle today

Connect with an mParticle expert to discuss how to integrate and orchestrate customer data the right way for your business.

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Startups can now receive up to one year of complimentary access to mParticle. Learn more