Define how customer data is formatted and monitor it all in real time.
Transform data at scale
- Systematically cleanse and dedupe data as it’s collected
- Standardize naming conventions and format across the business
- Map events and attributes from diverse sources to a single schema
Control what data is shared
- Instantly turn data destinations on and off in a matter of seconds
- Determine at a granular level what data to share with each partner
- Use conditional logic to create advanced filters and forwarding rules
Monitor the supply chain
Gain a transparent view of all incoming data and where it’s being sent
Live data log
Verify systems are receiving the most up-to-date data with a live data log
Get alerted to any data collection and forwarding issues in real time
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Connect with an mParticle expert to discuss how to integrate and orchestrate customer data the right way for your business.