Define how customer data is formatted and monitor it all in real time.
Transform data at scale
- Systematically cleanse and dedupe data as it’s collected
- Standardize naming conventions and format across the business
- Map events and attributes from diverse sources to a single schema
Control what data is shared
- Instantly turn data destinations on and off in a matter of seconds
- Determine at a granular level what data to share with each partner
- Use conditional logic to create advanced filters and forwarding rules
Monitor the supply chain
Gain a transparent view of all incoming data and where it’s being sent
Live data log
Verify systems are receiving the most up-to-date data with a live data log
Get alerted to any data collection and forwarding issues in real time
Latest from mParticle
Meet with mParticle at DMEXCO 2018
Connect with the mParticle team in Cologne, Germany from September 12-13.
Beyond the Hype: Getting started on your Artificial Intelligence (AI) for marketing journey
On September 6th, join ClearBrain and mParticle to learn how to get your data ready for predictive personalization.
Where does mobile data fit in your infrastructure?
Connected devices are everywhere, and that means that opportunities for customer engagement are also everywhere. Learn where mobile data collection should fit in your martech infrastructure.
Get started with mParticle today
Connect with an mParticle expert to discuss how to integrate and orchestrate customer data the right way for your business.