Single Customer View

Unify data across the entire customer journey to optimize your marketing and analytics practices.

Collect data across all customer touchpoints

  • Gather customer, transaction, and engagement data from disparate sources with pre-built connectors and APIs
  • Store and replay historic data to power full lifecycle marketing and analytics

Unify data into a comprehensive profile

  • Consolidate customer identifiers and activity into a single master profile
  • Update profiles in real-time as customers move along the buying process
  • Search and view all customer identifiers, attributes, and activity in one place
  • Profile API makes your user insights available to create hyper-personalized experiences in-app, on your website, and on any messaging channel, even IRL

Connect everywhere

Marketing Automation

Expand the breadth of insights available to your marketing tools of choice.


Send data to analytics systems via batch or stream processes.

Customer Support

Give support and helpdesk personnel access to full customer relationship histories.

Get started with mParticle today

Connect with an mParticle expert to discuss how to integrate and orchestrate customer data the right way for your business.

Request a demo

Startups can now receive up to one year of complimentary access to mParticle. Learn more